About
Marketing directed by the person you’re talking to.
Wessel Marketing is based in Rochester, Minnesota, and run by Jacob Wessel. There’s no account manager relaying your requests to someone else — the person you talk to is the person directing your marketing.
We work with two kinds of clients: franchise dealerships that need a real video channel instead of a one-off project, and independent local businesses — collision centers, repair shops, and other owner-operated companies — that need one agency to replace a patchwork of vendors that don’t talk to each other.
Why video-first
Most marketing spend goes toward channels that are already saturated — search ads, listings, generic social posts. Custom, on-lot video production is nobody’s core offer. One shoot day, produced the right way, becomes long-form content, short social clips, and ad creative that compounds in value every month it keeps running.
How we work
- ✓Every project directed and quality-checked personally by Jacob
- ✓Defined deliverables, not “unlimited” scope that creeps
- ✓Everything measurable — you'll know where leads come from
- ✓Straightforward advice, no buzzwords, no oversell